Tuesday, December 31, 2019

The Irony in the Ideal Hero - 700 Words

The Irony in the Ideal Hero Beowulf is an epic poem about a great hero in pagan society written by a Christian poet. During the time that Beowulf was written, the Germanic tribes were in flux, transitioning from paganism to Christianity. The conflict between the ideal pagan warrior and Christian ethics is evident throughout the poem. Beowulf is portrayed as the ideal hero because of his bravery, strength, and skill as a warrior; his success over Grendel and Grendel’s mother is rewarded with riches, a typical practice in pagan society. The tenets that make Beowulf a great hero conflict with Christian ideals such as love they neighbor and thou shalt not kill. Peace, mercy, and kindness are essential ethical components of Christianity while†¦show more content†¦People today are still seeking revenge, one could say that a settlement from a lawsuit could be considered a modern day death price, and the death penalty could be synonymous with the more violent forms of revenge performed by Germanic warri ors. The promise of reward is another aspect of Pagan warrior life that conflicts with Christian ethics. Beowulf fights Grendel not only to help save the Danes but also for personal gain. By defeating Grendel, Beowulf is rewarded with land, wealth, and a gleaming reputation as a fierce and courageous warrior. â€Å"There is nothing you wish for/that won’t be yours if you win through alive† (line 660-61). There is a contradiction of the Christian ideal that one should perform good deeds not out of expectation for reward but because it is the righteous thing do. The idea of fighting for personal gain and glory is also antithetical with the value placed on humility in the Christian religion. Beowulf is anything but humble when he boasts about defeating the â€Å"sea-brutes† (line 549) to Unferth in the Great Hall, the night he arrives in Heorot. Beowulf continues to toot his own horn when he declares, â€Å"I will show him how Geats shape to kill/in the heat of ba ttle† (line 602-603). After defeating both Grendel and his mother, Hrothgar awards Beowulf with various riches such as helmet, breast-mail, a sword known as the Hrunting, and eight horses. Later on in the story,Show MoreRelatedThe Representation of Women in Much Ado About Nothing Essay1492 Words   |  6 Pagesportrayal of women in Much Ado About Nothing. Hero can be easily compared with Beatrice being of a similar class and very close relatives. Then you have the characters of Margaret and Ursula, the servants, who are also very comparable and show a portrayal of women in lower classes. This scene is cementing the idea that the play is a Shakespearean comedy and we can see this because the Party is used to create dramatic irony between Beatrice and Benedick in their amusingRead MoreMankinds Place in the World: Oedipus Essays772 Words   |  4 Pagesto make our prayer as to the man surest in mortal ways and wisest in the ways of God.† (1. Prologue. 35. 43.), the audience can understand Oedipuss role as king and the respect to his power, as with an irony on the fate bestowed upon our hero. As the fate of Oedipus is that of the tragic hero, Aristotles descriptions of simple and complex plots within a tragedy lead to such â€Å"events that are fearful and pathetic (Aristotle. 70). As Aristotle said that a tragedy should evoke two emotions: terrorRead MoreComparison of Oedipus the King and Death of a Salesman Essay1025 Words   |  5 Pagesplay are setting, irony, plot, characters, and theme, which will be discussed in the essay. Oedipus the King opens in a Greek amphitheatre depicting the front of a Theban palace. Throughout the play, the setting remains constant. This changes to a more fast-paced play with different settings in different places in Death of a Salesman. Dramatic irony in Oedipus the King is evident throughout, which is similar to the latter play, but in a different form. In here, the irony is evident. OedipusRead MoreSir Gawain And The Green Knight Essay1687 Words   |  7 PagesSir Gawain and the Green Knight contains ambiguity and irony that make it interesting to read and teach. Gawain’s conflict arose when he accepted the girdle that could protect him and when he lied to his host, severing fellowship with the lord for courtesy with the lady. By utilizing a social reconstructionist philosophy of teaching that emphasizes personal beliefs and ethics, a teacher will help the students establish their identities and learn to appreciate classic literature. Sir Gawain and theRead MoreAnalysis Of Byrons Poem1306 Words   |  6 Pages One such work is Byron’s, Don Juan. The poem follows the adventures of the Spanish hero Don Juan. He travels around the world and gets involved in bizarre situations, usually due to a romantic interest. The poem seems to share more similarities with the epic tradition than Wordsworth’s. Don Juan’s titular character, like many heroes in other epics, pre-existed the Byron poems. The story is vast in scale; it follows Don Juan’s adventures in love and travel. Juan’s adventures pull him from situationRead More Fitzgeralds The Great Gatsby and the Tragic Hero Essay977 Words   |  4 PagesGatsby and the Tragic Hero      Ã‚  Ã‚   Aristotle invented a list of criteria in an attempt to determine the exact definition of a tragic hero.   The list states the following - the tragic hero must cause his own down fall; the tragic heros fate is undeserved; the tragic heros punishment exceeds his crime; the tragic hero must be a great and noble person according to the standards of the current society.   In Fitzgeralds The Great Gatsby, Jay Gatsby can be defined as a tragic hero who possesses all ofRead MoreMaking difficult decisions show up in life more often than realized. These choices can alter a800 Words   |  4 Pagesthe end leads the characters to discover themselves. In both stories the authors use the literary devices theme, irony and symbolism to compare and contrast the main ideas. In â€Å"The Bicycle† Horton illustrates the theme of making difficult choices. The choices Hannah makes alters her life in positive and negative ways. Being completely devoted to the life of a pianist seemed to be the ideal choice at first, but in the end she realized how much of her childhood she had lost and how lonely she became.Read MoreVerbal Irony In Oedipus Rex941 Words   |  4 Pages‘Oedipus Rex’ is a tragic play written by Sophocles, that is known for its countless examples of irony found within it. The story of Oedipus is a classic Greek tragedy. Oedipus is the son of King Laius and Queen Jocasta in Thebes. The Oracle at Delphi reveals to them the tragic fate within their family. Their son Oedipus was destined to kill his father and marry his mother. To try and prevent this horrendous fate, King Laius sends his son to be terminated at the mountain of Kithairon. Although KingRead MoreSophocles Oedipus Rex as Modern Tragedy Essay examples1184 Words    |  5 Pagesliterary studies. So, for the purposes here we’ll use Aristotle’s five criteria of a tragedy: a tragic hero of noble birth, a tragic flaw or mistake, a fall from grace, a moment of remorse, and catharsis. By any standard, Oedipus Rex clearly meets these five criteria. In The Poetics, Aristotle uses Oedipus to illustrate the ideal tragedy. Aristotle writes Oedipus is a model tragic hero because he is a man of high standing, but not perfect (he is guilty of excessive pride and self righteousness)Read MoreOedipus The King : A Tragic Hero1541 Words   |  7 PagesAristotle (384-322 B.C.) defines a tragic hero as one who possesses the characteristics of hamartia, peripeteia, anagnorisis, and that the characters fate must be greater than deserved (Else). Since the main character in Sophocles’ classic tragedy Oedipus Rex or Oedipus the King matches up to Aristotle’s definition, Oedipus certainly exemplifies what it is to be a â€Å"tragic hero.† The play’s protagonist Oedipus is revered as a good man and intelligent ruler who acts quickly to support Thebes- a city

Monday, December 23, 2019

Anne Boleyn Essay examples - 2136 Words

On Friday, May 19, 1536, Anne Boleyn, former Queen of England, was executed for high treason and adultery, her head severed from her body by an expert swordsman, the only concession given her by her ex-husband King Henry VIII. How, in so short a time, had the woman that Henry had defied the religious tradition of England for, divorcing his wife and changing the history of religion in his country, whom he pursued relentlessly for years, fallen so far, so quickly? To understand one must examine Henry’s desperate need for a male heir, understand the politics of the time, and the personality of Anne Boleyn herself. Anne’s involvement with religion, politics, foreign affairs and fashion are still being seen centuries after her death. Filled†¦show more content†¦In Anne’s adolescent years, she reached the minimum age of â€Å"Fille D’Honneur† and moved into the court of Archduchess Margaret Fraser in France where her love of fashion was spark ed. After serving on the Archduchess’ court, Anne went on to be in the court of Mary Tudor, sister of King Henry VIII and wife of King Louis XII. Because of Anne’s high profile position, she had to keep with the latest French fashion trends such as the French hood and dress styles. When Mary Tudor returned to England, Anne decided to stay in France for the next six to seven years and continued her education in the ways of the French court. The young Anne grew into a delightfully charming young lady, blessed with all the social graces a courtier at that time could possibly hope for. During that time King Henry came to France to meet the French King, Francis I, and it was here that King Henry most likely first met Anne. People questioned what Henry saw in Anne because she was not considered beautiful by the era’s standards. Anne had long dark hair, dim olive colored skin and large dark brown eyes that to some, appeared black. Her multiple â€Å"imperfection s† that so greatly impacted her style were questioned by Henry’s courtiers. It was said that she had an extra finger on one of her hands and a large mole on her neck that she would try to hide. She long-sleeved dresses and a black ribbon around her neck to hide an unsightly mole.Show MoreRelatedAnne Boleyn950 Words   |  4 PagesAna Bolena – Anne Boleyn 1501(1507)-1536 Queen of England 1533-1536 Mother of Elizabeth I Information about the early years of Anne Boleyn is almost non-existence; her birth has been dated from 1501 to 1507. Although information about her parents is abundant. Her father, Sir Thomas Boleyn, was named Sir in 1503. He was fluent with the languages, which allowed him to travel through Europe under the King’s orders and be part of important meetings. He was one of the bodyguards that took theRead MoreAnne Boleyn - Paper1823 Words   |  8 PagesAnne Boleyn lived a strategic lifestyle in the English court of Henry VIII. As a pawn of her family, she went from a small girl in the French court to the queen. Henry had an obsession with Anne and would stop at nothing until they were together causing many long term affects on England. Many people had different contrasting views of Anne Boleyn; on one hand she was viewed as a jezebel or concubine by the Catholics but at the same time she was viewed as a saintly queen by protestant writers. BothRead MoreThe Other Boleyn Girl By Anne Boleyn2145 Words   |  9 Pages The Other Boleyn Girl is a 2008 feature film based on the ambitious rise and fall of Anne Boleyn and her family. The two sisters Anne and Mary Boleyn fight for the heart and bed of King Henry VIII of England only to find heartache and betrayal in their path. Becoming with child as well as becoming Queen of England was the beginning of Anne’s descent. Having a miscarriage of a son and trying to convince her brother George to have carnal relations with her to get her re-pregnant was highRead MoreElizabeth Woodville And Anne Boleyn1747 Words   |  7 Pagesmanners, or less. However, many women found themselves contributing to the formation of postmodern constructs of marriage for love, p artnership, and fidelity. Foremost among these, temporally and popularly, are the examples of Elizabeth Woodville and Anne Boleyn. Undoubtedly, these cases hold great significance to cultural studies of the temporal periods in which the English identify as participants, but they also aid in seeing the eventual popular degradation of women from chaste matrons and aloof maidensRead MoreThe Tragic Demise Of Anne Boleyn2428 Words   |  10 Pagesequal weight to the same piece of evidence. The tragic demise of Anne Boleyn is one of those events in history that has been observed from any and all possible angle in order to understand what truly happened. And still, historians often disagree. This paper will attempt to show four historians’ perspective on the reason why Anne was accused of treason and the theory they each favour. From the thought of a political coup against Anne and some of the members of the King’s Privy Chamber to the ideaRead MoreAnne Boleyn - Original Wri ting869 Words   |  4 Pageswaves, finding peace in it. Many years Anne Boleyn had stayed on the Island of Estonina, through the grace of the pure blood vampire Queen Natassa, but she still often longed for her home. Darious, a man who served Natassa, had stayed in England to report things about Elizabeth to Anne. Now news had come that Anne s daughter would be crowned Queen of England, which filled Anne s heart with both joy and saddness. When her child had only been the tender age of 2 Anne was to be beheaded for false crimesRead MoreAnne Boleyn: A Victim of Politics Essay1510 Words   |  7 PagesOn Friday, May 19, 1536, Anne Boleyn, former Queen of England, was executed for high treason and adultery, her head severed from her body by an expert swordsman, the only concession given her by her ex-husband King Henry VIII. How, in so short a time, had the woman that Henry had defied the religious tradition of England for, divorcing his wife and changing the history of religion i n his country, whom he pursued relentlessly for years, fallen so far, so quickly? To understand one must examine Henry’sRead MoreA Brief History of the Life of Anne Boleyn, An Outline Essay696 Words   |  3 PagesAnne Boleyn: A Brief History Specific Purpose: To inform my audience about the life of Anne Boleyn and the impact she had on the English monarchy. Introduction I. Attention-Getter: I am come hither to accuse no man, nor to speak anything of that, whereof I am accused and condemned to die, but I pray God save the king and send him long to reign over you, for a gentler nor a more merciful prince was there never: and to me he was ever a good, a gentle and sovereign lord. (Anne Boleyn Bio,Read MoreAnne Boleyn s The First Wife Of Henry Viii Essay2301 Words   |  10 Pages Anne Boleyn is a figure that continues to fascinate us centuries after she met her end on the scaffold. The story goes that King Henry struggles with his conscience when it becomes clear that his wife Catherine will not give him a male heir. He meets Anne and falls in love, and as a consequence breaks with Rome and the Holy Roman Catholic Church to marry her. When she too fails to produce the elusive son he desires he has her executed. The second wife of Henry VIII, Anne’s is a biography thatRead MoreThe Reformation Of The King s Romance With Anne Boleyn Or Popula r Discontent Essay1860 Words   |  8 Pagesprevent another succession crisis, like those of 1453 and 1461. In doing so, the essay will provide evidence that supports the prominence of this claim over the claims that religious differences with the Catholic Church, the King’s romance with Anne Boleyn or popular discontent with the Roman Catholic Church are the decisive factors of the revolution. Firstly, the essay sheds light onto the events that led to the reformation under the stewardship of King Henry VIII. In doing so it will contest the

Saturday, December 14, 2019

Discuss Research Into The Breakdown Of Romantic Relationships Free Essays

One piece of research into the breakdown of romantic relationships is from Duck (1982). According to his phase model of the breakup of a relationship, it all begins with the breakdown of the relationship where there is dissatisfaction within the relationship. These dissatisfied partners then begin to consider all the problems within the relationship, thinking mostly about the relational ‘costs’ which develops a resentment for the relationship. We will write a custom essay sample on Discuss Research Into The Breakdown Of Romantic Relationships or any similar topic only for you Order Now This is known as the intra-psychic phase. Once a threshold of being unable to withstand the relationship anymore, the dissatisfied partner expresses their uncertainties about the relationship and so the dyadic phase has been reached and the couple will re-assess their goals, possibilities and commitment. If this is not successful, the social phase has been reached where the decision to leave the relationship is made and is publically discussed between third parties. Next, self-justifications and version-makings of the breakup are offered, which is known as the grave-dressing phase. Finally, the individuals will attempt to recreate a sense of their own social values, by preparing for different types of future relationships and knowing what they wish to get out of them, known as the resurrection process. The evolutionary perspective on relationship breakdown is another explanation into the breakdown of romantic relationships. Perilloux and Buss (2008) have developed an explanation of why evolution might have shaped the behaviour of rejecters and rejectees differently. Their research is based on four main predictions. The first prediction is the costs related to emotional investment. In a relationship, women will consider the costs of losing the stability of a relationship whereas, if a male has high emotional investment in a relationship, he is more likely to share his resources. However, if the relationship breaks down, the male may leave his children unsupported. This highlights the importance of a males resources to the female, who will experience higher costs associated with the loss of emotional investment from their male partner. The second prediction is increasing commitment as a response to the threat of a break up. A woman will value emotional commitment highly in mates, especially to ensure the survival of any offspring, so males threatened with relationship breakdown may employ strategies to exploit this, possibly increasing their commitment for example, by suggesting marriage. The third prediction is infidelity. This may be a deliberate attempt to break up a relationship with a relatively poor-quality mate, in order to make way for a higher-quality mate. The final prediction is managing reputational damage where a rejecter may be perceived as being cruel and heartless by peers, whereas the rejectee is frequently perceived as the victim. In order to prevent any reputational damage, the rejecters will be motivated to minimize any reputational damage and make efforts to be seen as reasonable and compassionate rather than cruel and heartless. A strength of Duck’s phase model is that it is supported by observations of real life break-ups. Researchers Tashiro and Frazier (2003) surveyed undergraduates who had recently broken up with a romantic partner and they reported that they not only experienced emotional distress, but also personal growth. These students reported that breaking up with their partner had given them new insights into themselves and a clearer idea about future partners. Through grave-dressing and resurrection processes they were able to put the original relationship to rest and get on with their lives. However, a weakness of this study is that Tashiro and Frazier surveyed undergraduates, meaning that they may not have been in a relationship for a long time so therefore would not experience the stages of breakdown as such because they are much younger so therefore may not take into consideration the loss of costs so this therefore weakens the validity of their study. Another strength of Ducks phase model of breakdown is that the model stresses the importance of communication in relationship breakdown. Paying attention to the things that people say, the topics that they discuss and the ways in which they talk about their relationship offers both an insight into their stage and also suggests interventions appropriate to that stage. If the relationship was in the intra-psychic stage for example, repair might involve re-establishing a liking for the partner, possibly by re-evaluating their behaviour in a more positive light. In the later stages, different strategies of repair are appropriate such as in the social phase, third parties may be able to help the partners patch up their differences. This highlights the positive implications of the model, and how it can help couples amend the relationship, despite reaching later stages. However, a weakness of Duck’s phase model and research into rejecters and rejectees is that there are ethical issues within the breakdown research. When carrying out research in this sensitive area, it often raises issues of vulnerability, privacy and confidentiality. For example, a woman in an abusive relationship may fear recrimination from her abuser should he discover her participation in the research. Ultimately, the researcher faces a choice of protecting a participant’s safety or pursuing this valuable information. Therefore, it is hard to measure the issues which led to the breakdown effectively. A limitation of the evolutionary perspective on relationships is that it is deterministic. The evolutionary perspective neglects personal choice and environmental influences, claiming that human behaviour is influenced by adaptations that developed in the Stone Age. This makes sense only if the environmental challenges remain static over evolutionary time. However, if the environment is dynamic rather than static, then the only human that would be adaptive is one that is flexible and responsive in any social and physical environment they are in. In some environments, it may be adaptive for males and females to act in the ways suggested, but not in all. For example, nowadays, due to changes within our environment it has enabled women to be less dependent on men for their resources. This therefore challenges the claim of these being universal human behaviours as it has ignored the dynamic nature of relationship breakdown. Another limitation of the evolutionary perspective on relationships is that is gender biased. Researcher Hollway (1989) argues that gender differences evident in the relationship behaviour of males and females reflect less the role of evolutionary forces and more the shared cultural discourses of the different sexes. These discourses are patterns of thinking and communication that are common within one gender but not the other within a particular culture. For example, with the ‘male sexual drive’ discourse, a man may be more likely to report greater infidelity. However, Holloway claims this is not because they are like that by ‘nature’, but because there is a cultural discourse that instructs him how to act on the basis of his sex. In the case of breakdowns, gender differences in how an individual reacts may be less determined by our adaptive biology and more to do with what males and females believe is the appropriate way to behave given that they are products of gender-specific socialization within that society. Overall, evolutionary explanations of sex differences in this area represent a gender-biased representation of how males and females behave during relationship break-ups. .mce-content-body .mce-resizehandle.wildfire-hover { background: rgb(0, 0, 0); }; .mce-content-body [contenteditable="false"] [contenteditable="true"].wildfire-hover { outline: rgb(122, 202, 255) solid 2px; }; .mce-content-body img.wp-media.wildfire-hover { background-color: rgb(237, 237, 237); border-color: rgb(114, 119, 124); };a[data-wplink-url-error], a[data-wplink-url-error].wildfire-hover, a[data-wplink-url-error]:focus { outline: rgb(220, 50, 50) dotted 2px; position: relative; }; How to cite Discuss Research Into The Breakdown Of Romantic Relationships, Essays

Friday, December 6, 2019

Dealing with Workplace Romance-Free-Samples-Myassignmenthelp.com

Question: Drawing on relevant literature as well as insight from this module, discuss the policies and processes organizations need to put in place to manage the aftermath of dissolved workplace romance. Answer: Introduction For quite some time, employees have been exposed to workplace romance, which makes it necessary to divert all attention to the menace as it reduces organizational performance. According to (Alder, 2014), workplace romance is a relationship between two organization members with the presence of sexual attraction, communicated affection and recognition of the relationship as something more than just a mere professional platonic. Statistics reveal that in the world 40-47% of employees have been involved in workplace romance in their workplace. From the 47% involved employees, the stats further show that 20% of them were receptive to an office romance. According to (Azeez, 2016), workplace romance comes along when two members of the same organization develop a relationship that has mutual attraction. The author holds that the romance may damage both morale and productivity in the workplace where organizations are in a state of imbroglio regarding whether to handle the workplace relationsh ip or not because they have not made out which department can be charged with the mandate of handling the situation. Research shows that the number of organizations has written policies for workplace romance has doubled since the year 2005(Tengberg, 2014). Even though organizations are embracing policies to deal with the workplace relationships, the percentage of those involved has not been declining due to two reasons; firstly, many people decide to keep it a secret and therefore no one can notice, secondly, with the advent of social media and virtual connectivity relationships can easily be made and managed. Background information The reason as to why individuals engage in workplace romance has been a real paradox. Many are the people who have been digging into the matter to establish reasons for the same, but most of them come up with squinting evidence and unrealistic reasons. Anyway, various reasons lead to workplace romance depending on whom and who is involved in the romance. According to (Fritz, 2014), workplace romance is brought about by several motives. The first motive is time. When individuals intermingle for some time at the workplace, a relationship develops naturally just the same case as when student interact for a long time in schools such as universities and colleges. Another motive is ease of opportunity. The motive holds that work provides close proximity of coworkers. The most fundamental reason for this motive is the aspect of covering things together, traveling together and doing many things together making it easy to share the same experiences. It is also encouraged by the fact that one is likely to meet a person having similar interests to his regarding their belief system(Rumens, 2017). Another major cause is the hook-ups. Research shows that some of the workplace romances are brought about by the desire to have physical relationships. Some of the people involved have testified that it is purely physical and that it could continue forever if both parties are willing participants. (Belinda, 2017), says that intensive emergency oriented tasks make relationship migrate from work to being personal. Sometimes intensity blasts through relationship boundaries. However, time factor tends to erode these boundaries. When people spend more time together, they become more comfortable with each other and begin establishing some attraction. When they became more comfortable, they begin sharing more. The sharing makes them start viewing themselves as a couple which is partnered together. These people begin viewing themselves in a rational context where sometimes coworkers reinforce this perception if being a couple by recognizing them jointly as well as praising them for their achievement(Shuck, 2017). In that case of a relationship, there comes a time when one both of them loosens up allowing their boundary to slip. If they are not careful enough to repeatedly reestablish the boundaries between their relationships within a certain framework, then the partners will stop vie wing their relationship as a normal professional platonic but rather something more romantic. Considering the number of working hours, most ones time is spend working in an office. A combination of time spent together, the intensity and partnering caused by tasks that are related to work, breed workplace romance. From the above discussion, it is precisely clear that workplace romance is something that evolves slowly and over a long period depending on the participants. It is purely natural and sometimes people find themselves into it unawareness. It is arguably true that most of the workplace relationships are not planned but develops over time as a result of daily interactions, and spending time together(Mohammad, 2016). Even though workplace romance is natural, the good news is that it can as well be avoided in several ways. One of these ways is keeping professional. As discussed earlier, workplace romance comes along when one or both parties loosen and the boundaries between their relationship slips. When corrective measures are not taken to re-establish the professionalism of their relationship, then workplace romance comes along(Freeman, 2015). When individuals remain professional and do their job, workplace romance may be avoided. This move also calls for professionalism in the use of s ocial media. Loosening up in social media fuels workplace romance. Main focus As discussed earlier in this paper, there are varying causes of workplace romance. Since that has been dealt with and we have already known that it is something that is not factual, it becomes imperative to get a glimpse of the impacts of workplace romance dissolution. Sometimes these relationships come to an end with both parties continuing to work in the same organization. That brings a state of bad feeling and discomfort in the workplace. It leads to disunity and teamwork goes down. Workplace romance dissolution brings about workplace complications as the coworkers eliminate even the professional relationship they had(Lu, 2017). That has a negative impact on productivity. Overall, dissolution of a workplace romance has numerous effects, and it, therefore, becomes imperative to develop policies and strategies to manage its aftermath. Companies or organizations can respond to the same using different policies and processes. Firstly, awareness programs and training are very important . Both the victims of a dissolved workplace romance are left in a state of confusion, and that may adversely affect their performance and in the organization and therefore they ought to be supported to fight the situation and ease the transition. Human beings are shaped in such a way that it is hard to find consolation within oneself and this prompts the importance of awareness programs and training. The organization ought to develop a team that advises the victims of a dissolved workplace romance and help them get out of it successfully(Johansson, 2017). Whenever dissolution of the relationships occurs, victims should be free to get assistance from a pre-existing body solely put up for dealing with such issues where the victims are counseled stepwise and informed of the dos and don'ts for a quick recovery. Sexual harassment lawsuit is another critical policy aimed at managing a dissolved workplace romance. In most of the times, workplace romance is vertical where the senior target the junior employees with claims of providing favors. Sometimes these lower level employees turn down the offer. Unrelenting employees suffer sexual assault and harassment. That may prompt them to file a lawsuit. The company must set up guidelines on the filing of the lawsuit, its implications as well as to what extent would sexually assault call for sexual harassment lawsuit compensation(Cowan, 2016). Victims of sexual assault should have the freedom of finding legal assistance whenever the need arises. Sometimes support in this manner may call for the provision of a lawyer for the assaulted victim by the organization in case he/she does not have one. This approach is one of the best because it ensures that victims transit easily and that those caught with offenses are subjected to the required legal punishm ent to ensure that they dont repeat the same and that others employees shun the behavior. Protecting the employees is yet another crucial strategy. In most of the times, the voiceless employees give into workplace relationships due to fear and lack of policies protecting them. However, the good news is that most of the organizations in the modern day world are embracing and implementing workplace romance policies to protect junior employees(Clegg, 2016). While that is happening, workplace romance has not yet come to a halt. An organization, therefore, ought to have a completely functional policy which put forward the disciplinary actions that are to be taken by officers sexually assaulting employees. The framework should comprise provisions giving a stern warning to those planning to do the same. Employees should always have the feeling that they are protected and that their rights cant be easily are violated and exposed to sexual torture(Bellmore, 2015). In case if an ended workplace relationship, the organization should protect the victims of any danger such as seclusio n. Victims of a terminated workplace romance should not at any time lose their sense of self-worth in the organization. Both they and their property in the organization must be secure to be able to recover faster. Another crucial practice an organization can take to deal with the aftermath of a dissolved workplace romance is the protection of the ex-partner. After an ended relationship, usually, one of the partners considered to be the cause of the dissolution is ill-treated. Ill-treatment involves aspects such as hatred, betrayal in the face of the employer, physical violence, and even assassination(Bhebhe, 2019). An organization should protect such a victim so that nothing bad appears to him or her. In the organization environment, the victim should not feel like an outcast and should be given equal opportunities as the rest of the employees. To adequately protect the ex-partner, the organization can come up with a framework of rules and regulations prohibiting any type of violence within and without the organization for its employees(Chan-Serafin, 2017). The policies should show consequences of deviation from the stipulations. Sometimes the impact of a dissolved workplace romance is too hug e that a victim may end up losing his or her job. An organization should provide job security for the ex-partner. Even if a higher employee attempts to cancel the contract of a lower employee who turned down or broke a relationship, the company should stand for the truth and protect the job of the victimization victim. While an organization has a role to play in the management of the aftermath of a dissolved workplace romance, it also should be appreciated that the victims also have a critical role to play. When the organization is playing its part, an individual victim should play his or her role too. For instance, a victim should keep professional and treat the ex-partner as a co-worker(Byun, 2014). That can be achieved by making all the communications polite and professional even than any other person. Another management strategy is avoiding gossiping about the ex-partner and limit interactions with the person. One ought to channel all his/her energy in work and stop focusing or thinking about the broken relationship. Conclusion Workplace romance is evident in both modern dual and ancient workplaces. These workplace relationships are usually fuelled by long conduct hours together as well as a sense of commonness among the same organization employees. Employee trips and tours also increase the chances of workplace romance. In some cases, senior employees demand workplace relationships with junior employees in exchange for other favors within the workplace. That is something that against both work and leadership ethics. The advent of social media and virtual connectivity has eased the beginning and maintenance of workplace romance. Organizations have a moral duty and obligation to protect their employees from sexual assault as well as ex-partners from any harm. Individual employees also have a role to play in dealing with the aftermath of a dissolved workplace romance. Conclusively, workplace romance, however natural, it can be avoided by remaining professional and keeping a professional boundary between fello w employees. References Alder, G., 2014. Rethinking love at the office: Antecedents and consequences of coworker evaluations of workplace romances. Human Resource Management, 5(8), pp.76-89. Azeez, N., 2016. Perceived Workplace romance motives. In Academy of Management Proceedings In Academy of Management Proceedings of Management., 76(4), pp.45-59. Belinda, C., 2017. Adult Attachment and Workplace Romance Motives. An Examination of the Association Between Romantic Relationship Dynamics and Employee Work Outcome, 7(9), pp.56-74. Bellmore, A., 2015. The trouble with bullying in high school: issues and considerations in its conceptualization. Adolescent research review, 5(7), pp.47-68. Bhebhe, M., 2019. Workplace Romance: Rationale for Human Resource Practitioners Intervention. A Case of a Local Authority in Zimbabwe, 5(8), pp.84-89. Byun, K., 2014. You Can Get Fired for Flirting. Critique of Sex Discrimination Law in the Workplace through Nelson, 7(8), pp.35-47. Chan-Serafin, S., 2017. The perils of dating your boss: The role of hierarchical workplace romance and sex on evaluators career advancement decisions for lower status romance participants. Journal of Social Responsibility, 6(8), pp.77-93. Clegg, S., 2016. Powers of romance: the liminal challenges of managing organizational intimacy. Journal of Management Inquiry, 6(8), pp.53-78. Cowan, R., 2015. Understanding Information and Communication Technology Use in Workplace Romance Escalation and De-Escalation. International Journal of Business Communication, 6(78), pp.71-86. Cowan, R., 2016. Love at the office? Understanding workplace romance disclosures and reactions from the coworker perspective. Western Journal of Communication, 6(8), pp.56-89. Freeman, R., 2015. Gender Issues in the Workplace. Darden Business Publishing Cases, 7(3), pp.48-53. Fritz, J., 2014. Researching workplace relationships: What can we learn from qualitative organizational studies? Journal of Social and Personal Relationships, 4(8), pp.76-89. Johansson, S., 2017. Desires and taboos: Sexual relationships between coaches and athletes. International journal of sports science coaching, 7(6), pp.87-90. Lu, J., 2017. Close intercultural friendships and romantic relationships spark creativity, workplace innovation, and entrepreneurship. Journal of Applied Ethics, 3(7), pp.43-56. Mohammad, J., 2016. Ill do whatever I want who are you to prohibit me?. A tattle tale of workplace deviance, 5(89), pp.65-79. Rumens, N., 2017. Researching workplace friendships: Drawing insights from the sociology of friendship. Journal of Social and Personal Relationships, 6(23), pp.68-75. Shuck, B., 2017. Co-workers with benefits: The influence of commitment uncertainty and status on employee engagement in romantic workplace relationships. Journal of Management Development, 47(86), pp.56-98. Tengberg, L., 2014. Workplace Romances:"Going to Work Is Amazing and Fun." International Journal of Psychological Studies, 7(7), pp.27-45

Friday, November 29, 2019

21st Century Education Essays

21st Century Education Essays 21st Century Education Essay 21st Century Education Essay We want stronger relationships with their instructors. with each other and with their communities locally. provincially. nationally and globally We want instructors to cognize how we learn. to take into history what we understand and what we misunderstand and use this cognition as a get downing topographic point to steer our continued acquisition. We want to be able to work with others in the schoolroom. online and in our community. We want to be able to pick up our information anyplace. anytime We want indepth acquisition. We need feedback in clip to assist us larn and in clip do something about it. This literary chef-doeuvre has the best description of the students/learners of the twenty-first century. They have so many conditions and aspirations with respects to their learning procedure. This will besides assist the instructors of the twenty-first century to be ready and bear with these conditions of the leaners. TREATING MY Student I treat each of my pupils every bit. giving them a opportunity to take duty for their ain acquisition. express themselves. and larn at their ain gait. I besides encourage them to make collaboratively that can advance non merely teamwork. but besides healthy competition. I believe my biggest invention is giving pupils a opportunity to demo their abilities and to work in coaction in a technology-integrated and cultural acquisition environment. I will besides see their single acquisition manners. The followers are some tips that should be see in handling our pupils in a nice and good manner. Let pupils take their wagess. Make a list of acceptable wagess for first-class public presentation. either for single pupils or the category as a whole. and allow your pupils communally make up ones mind how they want to be rewarded. This will assist do certain that the wages is an existent inducement. instead than merely something you’ve pushed on them that doesn’t actuate them to work harder. Don’t see failure. see chance. When a pupil has made a error. don’t portray it that manner. Don’t see it as a failure and don’t allow them see it as a failure. Show them that it is a learning experience. a manner for them to see how wrong consequences are achieved. Let them seek once more and gently demo them how to make it right. Remember. don’t say wrong . Say close or good try . Remember that a accomplishment learned through test and mistake will be much stronger than one which a pupil may merely acquire right on accident or through agencies they don’t to the full understand. Make them experience alone and needed. Acknowledge and appreciate each pupil separately. for the qualities which make them alone and fantastic human existences. Promote those qualities. You should besides do each pupil feel like they have something to offer and lend. This will raise their assurance and assist them to happen their proper way in life. Acknowledge their attempts. Even if pupils make lone occasional. little attempts. those attempts need to be acknowledged and appreciated. State them when they’ve done a good occupation. separately. and intend it. Don’t be sponsoring. be appreciative. If they’ve worked peculiarly difficult. honor them. Give regard. It is highly of import to esteem your pupils. It doesn’t affair if they’re alumnus pupils working on a doctorial thesis or preschoolers: handle them like intelligent. capable human existences. Respect that they have thoughts. emotions. and lives that extend beyond your schoolroom. Treat them with self-respect and they will widen the same to you. Teaching MY Student One can’t believe impossible things. I daresay you haven’t had much pattern. said the Queen. When I was your age I ever did it for half-an-hour a twenty-four hours. Why. sometimes I’ve believed every bit many as six impossible things before breakfast. Lewis Carroll. Alice’s Adventures in Wonderland Your Assignment. Should You Choose to Accept It. . . Like Alice. many pedagogues. policy shapers and even the general public respond resoundingly with That’s impossible! when challenged to follow a new paradigm of instruction for the twenty-first century. Most people today adhere to a paradigm of instruction that is purely nineteenth century. But. like the Queen. a turning figure of pedagogues are believing in and carry throughing the impossible . Scott McLeod. in his web log. Dangerously Irrelevant. late reminded us of a line from Mission Impossible. and we must use that challenge to all of society. Your assignment. should you take to accept it is to take instruction genuinely into the twenty-first century. It is non adequate to state that we are already populating at that place. Technically it is the twenty-first century. but our schools are non at that place. and our challenge now is to reinvent schools for the twenty-first century – for the interest of our kids. our pupils and the public assistance of our universe. Making such a paradigm displacement is non easy. After all. when any of us thinks of instruction. we normally think of what we knew as school – the manner it has ever been. That is how parents. policy shapers. politicians and many pupils think of school. But we have to do the paradigm displacement to twenty-first century instruction. So what is twenty-first century instruction? It is bold. It breaks the cast. It is flexible. originative. disputing. and complex. It addresses a quickly changing universe filled with antic new jobs every bit good as exciting new possibilities. Fortunately. there is a turning organic structure of research back uping an increasing figure of twenty-first century schools. We have populating cogent evidence. animating illustrations to follow. in schools across the United States. These schools vary. but are united in the basicss of twenty-first century instruction – see Critical Attributes of twenty-first Century Education and Multiple Literacies for the twenty-first Century. Scott McLeod has issued the challenge of making a program to acquire us from here to there . I feel that its about clip that person address’s the issues that face many pupils in the twenty-first century. The twenty-first century is a great topographic point ; a dynamic topographic point that is germinating to the point where no 1 can foretell what the universe will be like in the old ages to come. Technology drives our planet and everyday we are acquiring closer and closer to happening the solutions to many of life’s jobs. Society itself is altering in the sense that there is no longer one route to success. The chances that are out at that place do it possible for the mundane single to do a difference in his community with nil more than the laptop in his book back and the diligence to do his dreams possible. The success of these persons is mostly due to the connectivity and will of the mundane adult male. The Internet is an unfastened web where people portion information that they feel would do life easier. information that would interrupt down the walls that s tand in our manner. The issue being with all this information and pupils in the twenty-first century is that we are still populating in the good old yearss. Our schools train us to go through but non to stand out. Thingss like funding prevent schools from researching Fieldss that are revolutionising our universe. Our pupils are the 1s who pay the monetary value for life in a universe that believes we can populate in a universe that ignores the alterations being made. That in good clip our pupils will larn to accommodate to the alterations and manage it all on their ain. But that isn’t the instance. We are contending two conflicts that are invariably rushing to the top: 1 that promotes the simple life and the other that promotes alteration. Both sides have their pros and both sides have their cons. But something demands to be done. We have to happen a manner to learn our pupils the basicss while fixing them for a universe that is driven by engineering. Purpose and coaction is all it will take to s upply our pupils with the way needed to be successful in the twenty-first century. It’s difficult to believe but experiences is cardinal to learning pupils in the 21st century. As adults we can understand what these pupils are traveling through. We know what it feels like to be a pupil at that age and the hardships they face. Therefore wouldn’t it do more sense to learn these pupils non to do the same error we made as pupils. To learn them how to face the challenges we one time faced and what to make otherwise when that clip comes. But in a universe where money restricts what we are able to carry through. it seems about impossible to make this. Support prevents the mundane school from advancing categories in Fieldss that are revolutionising our universe. Funding stops our schools from holding up to day of the month stuffs. And support is what will stultify the universe we live in. An efficient solution must be found that eliminate the dollar mark that stands in the manner of these schools. in the manner of these pupils. Technology is one solution to t his job. The chief intent of engineering is to contrive something that provides a new or better manner of making something ; something that is cost efficient and provides room for enlargement. These are the tools we should be fiting our pupils with. It would supply them with the same instruction they are acquiring from the text editions they are so used to. The books will go on to be but will no longer be the lone resource our pupils are exposed to. The logic behind learning pupils with engineering in the twenty-first century is that engineering entreaties more to pupils in a universe driven by engineering. The mean pupil knows what a computing machine is. is portion of a societal web of some kind. and has used engineering to assist them make something in their mundane lives. It would therefore do perfect sense to utilize what they use so much as a instruction tool. Technology isn’t merely entertaining ; it’s besides educational. Hundreds of tutorials are out at that place and mundane new and better plans are being created. The people themselves who make these plans made them with the exclusive intent of provide an easier. better manner of making something. They are discoverers. applied scientists. and they’re besides instructors. They’re people who saw a job and found a solution. These are the type of people we should be actuating our pupils to be like. We should be learning our pupil non to accept t hings the manner they are but the manner they should be. Purpose is another important component when it comes to learning pupils in the twenty-first century. The tools being used will hold no consequence if there is no purpose behind their usage. Teaching in the twenty-first century is therefore a dynamic procedure. There isn’t a simple reply in footings of how to learn in the twenty-first century. It requires creativeness and resourcefulness non found in the simple life style we are learning our pupils to populate in. The intent behind learning in the twenty-first century would be to happen easier. more dynamic ways of learning pupils with higher ends and outlooks. Motivating pupils to be the best they can be and demoing them how to work towards that end. That things such as money. fright. and uncertainties shouldn’t be the ground to make the lower limit but should alternatively remind us that as a pupil in the twenty-first century you should be good rounded and resourceful ; ready to take whatever life throws at you. As a pupil in the twenty-first century you have to retrieve that you do non stand entirely ; that coaction is a cardinal and really powerful component in this thought of learning pupils in the twenty-first century with engineering. As a drive force the possibilities are endless. The community facet and project-based acquisition that comes with learning in the twenty-first century is what will supply the immense turnout in pupils who excel non merely in the schoolroom. but besides in life. Collaboration is what makes this window of chance possible. It teaches pupils how to work together and provides them with existent universe experience. Collaboration helps a pupil see that the life isn’t all about endurance of the fittest but set uping connexions and utilizing the connectivity available to bring forth consequences and motivate alteration. This is what makes learning in the twenty-first century with engineering different from through the simple life and the belief that go thro ughing is more of import than stand outing. Neither thought is perfect. At the terminal of the twenty-four hours it all comes down to the pupils. The information we provide and the influence we are able to do is what will finally make up ones mind what our pupils are able to carry through. The usage of engineering and the deduction of twenty-first century accomplishments in a universe driven by engineering is what unfastened Windowss of chances to pupils all across the Earth. Students in the twenty-first century are good cognizant of the hardships they face ; so cognizant that they would fear taking a opportunity and pursing Fieldss where they might non mensurate up. Our schools push this thought frontward alternatively of carrying pupils to prosecute these celebrated callings. What pupils in the twenty-first century demand is way and alteration. We need existent universe experience that proves to that there is a manner and that accepting things the manner they are is accepting licking. If you want to see the hereafter of instruction. don’t watch kids in the mean schoolroom. Watch kids play a picture game. You’ll see them engaged. excited. interacting. and learning- even if it’s merely about how to acquire to the following degree of the game. Because of their submergence in this computerized universe. kids absorb information otherwise from their parents. Alternatively of following information passively from get downing to end- as people tend to make with telecasting shows. newspapers. and books- children interact with the new engineerings. Schools now have an chance to use the information engineerings that are so effectual outside the schoolroom for educational intents. Taking advantage of these new engineerings will necessitate profound alterations in the functions of instructors. pupils. and schools. Alternatively of being the depository of cognition. instructors will be ushers who help pupils to voyage through electronically accessible information. They will utilize the new engineerings to construct webs with each other. with parents and pupils. with academic and industrial experts. and with other professionals. Turning chance into world requires four of import alterations: Industry must develop educational devices from relatively low-price game hardware and package. thereby dramatically take downing the costs of educational engineering. Communities and authorities should include technological alteration when puting the docket for systemic alteration in instruction. Software-makers must bind the content of their merchandises to quality information and to the national instruction criterions as they are implemented. Teachers must have extended preparation in how to utilize emerging information engineerings. Computers will non work out all the jobs of instruction ; many hard issues will stay. But the new information engineerings provide an unprecedented chance to review how we educate our kids.

Monday, November 25, 2019

Chapter 12 Essays

Chapter 12 Essays Chapter 12 Essay Chapter 12 Essay Chapter 12 13 1. A sales manager collected the following data on salespersons’ annual sales and years of experience. Years of Annual Sales Salesperson Experience ($1000s) 1 1 80 2 3 97 3 4 92 4 4 102 5 6 103 6 8 111 7 10 119 8 10 123 9 11 117 10 13 136 a. Develop a scatter diagram for these data with years of experience as the independent variable. b. Develop an estimated regression equation that can be used to predict annual sales given the years of experience. c. Use the estimated regression equation to predict annual sales for a salesperson with nine years of experience. 2. Dianes Beauty Salon is currently hiring beauticians at its new location in a popular mall. Diane wants to know what commission percentage to pay the beauticians based on experience. A survey of 12 licensed beauticians was taken with the following results. Commission Years of Commission Years of Percentage (y) Experience (x) Percentage (y) Experience (x) 24 2 25 4 18 1 44 12 30 5 33 8 41 10 24 3 35 8 20 1 35 7 40 10 a. Find the least squares line equation. b. What percentage of the variation in commission percentage is explained by the variation in years of experience? . Interpret the coefficient value for years of experience in the least squares equation. d. Estimate the commission percentage for a beautician with 6 years of experience. 3. Jensen Tire Auto is in the process of deciding whether to purchase a maintenance con- tract for its new computer wheel alignment and balancing machine. Managers feel that maintenance expense should be related to usage, and they collected the follo wing information on weekly usage (hours) and annual maintenance expense (in hundreds of dollars). Want to get a price estimate for your Essay? Deadline Paper type Essay (Any Type) Admission Essay Annotated Bibliography Argumentative Essay Article Review Book/Movie Review Business Plan Case Study Coursework Creative Writing Critical Thinking Presentation or Speech Research Paper Research Proposal Term Paper Thesis Other Article (Any Type) Content (Any Type) Q&A Capstone Project Dissertation Lab Report Scholarship Essay Math Problem Statistic Project Research Summary Assignment Dissertation chapter Speech Dissertation chapter: Abstract Dissertation chapter: Introduction Dissertation chapter: Hypothesis Dissertation chapter: Literature Review Dissertation chapter: Methodology Dissertation chapter: Analysis/Results Dissertation chapter: Discussion Dissertation chapter: Conclusion Dissertation Proposal Thesis Statement Thesis Proposal Application Essay Pages 550 words(double spaced) 126 writers online Check Price A limited time offer! Get custom paper sample written according to your requirements urgent 3h delivery guaranteed Order now Chapter 12 Paper Hydrologists the scientists who study Earth’s waters, evapotranspiration A little less than two-thirds of the rain that falls on land evaporates back to the atmosphere from land surfaces and plant leaves The water balance coefficient is a general index of the availability of water in a particular region. It is calculated by subtracting potential evaporation from rainfall. In arid regions, water balance coefficientsare negative. In the world’s deserts, for example, they vary between –200 and –300 cm (–79 and –118 in.).In the humid rain forests of the world, water balance coefficients are positive and can exceed 400 cm (158 in.). In general, forests grow where water balance coefficients are positive; savannas, grasslands, and deserts are found in regions where coefficients are negative. A watershed is the area of land from which rainfall drains into a river or lake. Watersheds are also called drainage basins. Open watersheds are drained by rivers that eventually make their way to the sea. Closed watersheds are inland basins that do not drain to the sea. nonconsumptive uses Activities that use water and then return it to streams or aquifers are said to be this. Such as, hydroelectric power and wastewater in septic systems consumptive uses In other activities, such as irrigation and industrial cooling, a considerable amount of water evaporates into the atmosphere. These activities are said to be this because much of the water is not returned to streams or aquifers. water table the underground depth where rock and sediment are completely saturated with water. recharge zone is an area where water flows directly between the soil surface and the water table. unconfined Aquifers located beneath recharge zones are said to be this confined In other aquifers, groundwater is trapped between layers of comparatively impermeable rock or sediment; such aquifers are said to be this discharge zones Groundwater flows to the surface in these. In places where a confined aquifer meets the soil surface, water may flow out freely in a seep or spring. an artesian well Sometimes a well is drilled into a confined aquifer where the groundwater is under great pressure from the weight of the water above it. The pressure causes the water to rise above the confining layer, without the need for pumping. Such a well is called this. hydrophytes Some species of plants have adaptations that allow them to grow in these anaerobic soils; these plants are called these. Marshes are periodically or continuously flooded wetlands that are dominated by herbaceous plants, including grasses, rushes, reeds, and cattails. Swamps are dominated by shrubs or trees and fed by flowing water. Forested swamps are found in the broad floodplains of many of the world’s major rivers. Bogs The primary source of water in bogs is rainfall. Bogs are wetlands with peat deposits that support a variety of evergreen trees and shrubs. Fens are wetlands that are fed primarily by groundwater. They have peaty soils that typically support a variety of grasses and grasslike rushes, as well as occasional patches of woody vegetation. Florida Everglades Irrigation efficiency is the percentage of the water applied to fields that is actually used by crop plants.Agricultural scientists estimate that average irrigation efficiency of cropland is less than 40%. desalination The process of removing salts and other chemicals from seawater is called this. distillation boiling water and condensing the steam, reverse osmosis filtering water through a selective membrane

Thursday, November 21, 2019

Literature Review & Project Specification Essay

Literature Review & Project Specification - Essay Example To date there are very few routes in the Internet that support fully ATM-based backbone transmission, fast routers, QoS (Quality of Service) services and/or un-congested bandwidth resources. Yet VOIP is already being used. VOIP can be viewed as an opportunistic parasite on the existing telephone system. This view will be further borne out as we examine other opportunities that have been seized by VOIP vendors. Circuit systems are not well suited for packetised data communications of the type that is generated by Internet services such as Web page retrieval. That is because a circuit-based network is not well suited for exchanges between rapidly changing endpoints. A fundamental limitation of a circuit-based network is that each user can connect to only one endpoint at a time. That is, by arrangement with the central office (by dialling a telephone number) the switch will be programmed to move every package of data you send from your conveyor belt to one other outgoing conveyor belt. There is no mechanism in this situation for individual packages to receive special treatment! Project Specification - Telephone or mobile is a technology that almost everyone uses in the home, at work or on the move. Traditionally, telephone is a simple one-to-one or one to many communication technology but it is now offered with enhancements that include video, chat, file passing and file sharing where suppliers are attempting to present a complete communication environment over mobile or landline. Due to his there is always a chance of misuse of communication via toll fraud. Toll fraud might be combated in several ways: user training, detection schemes, regular monitoring of internal extensions and issuing a personal authorization code for every employee according to the requirement and only then any long distance call be matured. Sending bills regularly to the employee and ensuring payment for the calls made for personal use. Intention - Educates on toll fraud and helps in its prevention. Project Title - Toll Fraud -Preventive Measures Project Topic Area Overview - Toll fraud and long distance calls abuse are the unauthenticated or illegal use of long distance telephone services offered by the legitimate companies. "They include not only those who steal authorization codes and use or sell them to others, but also any University employee who uses the University's long distance system for purposes other than official business" (ITS, 2006). It is against the rules and regulations of any legitimate telecom company to charge personal telephone calls to a company or some University account either by illegally using company's or University telephone authorization codes and company's or University credit cards. Their corresponding employers strictly subject this kind of unauthorized use of company's or University telephone system for toll calls to legal and disciplinary action. "Protect your company's internal telephone directory. Restrict use to employees only. Adopt strict distribution controls and penalties for failure to comply with the privacy requirements of your company. When finished with the directories, have them shredded" (Times Warner Telecom, 2006). According to Chen (2006) modern telephone system is "a newly defined protocol which supports all users but also is compatible with the current technology;

Wednesday, November 20, 2019

Financial statements for Blacksea plc for the years ended 30 June 2009 Assignment

Financial statements for Blacksea plc for the years ended 30 June 2009 and 2010 - Assignment Example The assets can be bifurcated to have current and fixed assets. Current assets can be quickly converted into the cash within a few months time in the normal course of operations. Fixed assets, also called long term investments of the company in land, plant, building, equipment, fixtures, furniture etc. have longer life period and they last for several years or decades over its useful life. It is nature of the business that decides whether the company will have more capital employed in the current assets or in the fixed assets. There is nothing good or bad per se where assets are deployed; however, when it is compared with the other companies in the same industry group, it can provide an idea whether assets are deployed efficiently or not. So goes with liabilities of the company. They can be bifurcated in the current and long-term liabilities. Current liabilities constitute those payments which are to be paid within a few months. Long-term liabilities mean long-term loans, mortgage payments and other liabilities of similar nature that are to be paid in several years. The financial analysis based on these factors will tell us about the liquidity of the company. This will also tell us about the risk that investors carry by investing in the company. It is important to know whether company’s current assets are sufficient enough to pay for the current liabilities. (Atrill & Mclaney1997) Current ratio of the company in the year ended June 2009 was noticed at 1.46:1, which further improved to 2.73:1 during the year ended June 2010. This is quite safe for the company. The current ratio for the same industry group is noticed at 2.5:1 so it can be said that Blacksea enjoys somewhat superior current ratio as per the year 2010. Creditors should have no problem in lending to the company based on the existing current ratio. Similarly, gearing ratio (debt/equity) in the year 2009 was pretty

Monday, November 18, 2019

France increasingly eclipsing Spain as the favorite destination for UK Essay

France increasingly eclipsing Spain as the favorite destination for UK property buyers to invest - Essay Example If you thought the overseas property market is dying due to the recent financial upheavals, then think again. The most-recent and the biggest-ever study of overseas holiday homeowners has revealed that in spite of price falls ranging from ten percent in France to fifty percent in Spain, the number of Britons purchasing homes in other European countries has actually increased in course of the recent recession. In 2006 for instance, some 385,000 Britons owned holiday homes in other European countries, a figure that has since increased tremendously to as high as 430,000 by 2010 (Avella, 2004). Reflecting travel and tourism trends, investments in long haul holiday destinations like Caribbean, Asia, and Africa, which generally offers warm climates enable holiday home owners to benefit from longer visiting seasons and therefore, longer rental periods. Correspondingly, holiday homeowners have been taking advantage of the short-term letting in the year-round city-break market (Keller, & Bieger, 2008). However, compared to inland nation and urban locations, it is beach holiday destinations that seem to attract most second home investment. Motivated both by the letting potential and their own holiday plans, over half of UK overseas properties owners have bought homes in coastal areas as can be demonstrated by the graph below. Due to this changing environment in the property market in Europe, we are going to explore the attractiveness of a number of countries in terms of overseas property investment. In this case, we will focus on three European countries namely; France, Italy, and Spain. ... currently, we will be able to advice our clients on those countries (Italy, France, and Spain) on whether to continue holding on to their property investment or to sell them. Sample Framework: In coming up with appropriate information to help ascertain which among France, Italy, and Spain is a better property investment destination at the moment, we will be required to ask property investor in UK a number of a question on each of these countries and score them on a 5-point Likert Scale before using a Frequency distribution as a quantitative technique to draw a conclusion. Sample Size and Technique: The sample of this research will be a total of ten property investors residing in UK. The research will make use a number of sampling techniques namely; a. Random sampling; questionnaires will be issued at random to people who have properties in all or any of the three countries (Italy, France, and Spain), something that is expected to ensure that each property investor residing in the UK is accorded an equal chance of participating in the research. b. Convenient sampling; because of the difficulty that might be involved in identifying a UK citizen who is not only conversant but also up-to-date with overseas property investment, it might be a bit difficult to achieve randomness in this research. However, in order to bypass this handicap it therefore becomes necessary to issue a questionnaire or hold an interview with any UK property investor that the researcher bumps on, which is a measure that will help the researcher achieve randomness in this research. c. Purposive sampling; because of the complexity of some of the issues, reaction of some research questions will require the input of particular property investor. This therefore calls for an approach that will see to it

Saturday, November 16, 2019

An Analysis Of Facebooks Advertising Methods

An Analysis Of Facebooks Advertising Methods Introduction Defining Advertising is the non-personal communication of giving information usually paid for which usually persuasive in nature about products, services or ideas by identified sponsors through the various media. Now, I would like to lets take this statement apart and see what it should be. Advertising is bringing a product and service to the attention of potential and current customers. Advertising is focused on one particular product or service. Thus, an advertising plan for one product might be very different than that for another product. Advertising is typically done with signs, brochures, commercials, direct mailings or e-mail messages, personal contact, etc. The first assumption that was queried related to purchasing itself, in terms of what advertising would achieve if it was effective. This assumption was advertising achieved the conversion. In the sense of converting loyal user of the other brand to loyal users of the brand advertised. We pointed out that this pattern, although it could on occasion be found in actual purchasing sequences, was actually quite rare. It also happen in this case: I have always bought brand B, but now I have the advertising for brand A has persuaded me that it is better in fulfill my requirement under the advertisement, so in future I will buy brand A The advertisement pointed out that strengthen of the product which mean its communicating with the people. First, what is non-personal advertising? There are two basic ways to sell anything: personally and non-personally. Personal selling requires the seller and the buyer to get together. There are advantages and disadvantages to this. The first advantage is time: the seller has time to discuss in detail everything about the product. The buyer has time to ask questions, get answers, and examine evidence for or against purchase. Next, the seller can easily locate potential buyers. If you enter a store, you probably have an interest in something that store sells. Street vendors and door-to-door sellers can simply shout at possibilities, like McDonaldsretailer shop who call out, I say there, I would like to order food?, or knock at the door and start their spiel with an attention grabber. From there on they fit their message to the individual customer, taking all the time a customer is willing to give them. Disadvantages do exist. Personal selling is, naturally enough, expensive, since it is labor-intensive and deals with only one buyer at a time. Just imagine trying to sell chewing gum or guitar picks one-on-one; it would cost a dollar a stick or pick. In addition, its advantage of time is also a disadvantage. Personal selling is time-consuming. Selling a stereo or a car can take days, and major computer and airplane sales can take years. Nonetheless, although personal selling results in more rejections than sales, and can be nerve-racking, frustrating and ego destroying for the salesperson, when the salesperson is good it is more directed and successful than advertising. From the above, it appears that personal selling is much better than advertising, which is non-personal. This is true. Advertising has none of the advantages of personal selling: there is very little time in which to present the sales message, there is no way to know just who the customer is or how them is responding to the message, the message cannot be changed in mid-course to suit the customers reactions. Then why bother with advertising? Because its advantages exactly replace the disadvantages of personal selling and can emulate some of the advantages. First lets look at the latter. First, advertising has, comparatively speaking, all the time in the world. Unlike personal selling, the sales message and its presentation does not have to be created on the spot with the customer watching. It can be created in as many ways as the writer can conceive, be rewritten, tested, modified, injected with every trick and appeal known to affect consumers. (Some of the latter is the content of this book.) Second, although advertisers may not see the individual customer, nor be able to modify the sales message according to that individuals reactions at the time, it does have research about customers. The research can identify potential customers, find what message elements might influence them, and figure out how best to get that message to them. Although the research is meaningless when applied to any particular individual, it is effective when applied to large groups of customers. Third, and perhaps of most importance, advertising can be far cheaper per potential customer than personal selling. Personal selling is extremely labor-intensive, dealing with one customer at a time. Advertising deals with hundreds, thousands, or millions of customers at a time, reducing the cost per customer to mere pennies. In fact, advertising costs are determined in part using a formula to determine, not cost per potential customer, but cost per thousand potential customers. Thus, it appears that advertising is a good idea as a sales tool. For small ticket items, such as chewing gum and guitar picks, advertising is cost effective to do the entire selling job. For large ticket items, such as cars and computers, advertising can do a large part of the selling job, and personal selling is used to complete and close the sale. Advertising is non-personal, but effective. Facebook advertising method C:UsersYonGDesktopdddd.png The red arrow showing the Facebook advertisement People treat Facebook as an authentic part of their lives, so you can be sure you are connecting with real people with real interest in your products. Facebook Ads provided CM Photographic the ability to target their exact demographic 24-30 year old women whose relationship status on Facebook indicated that they were engaged. Over 12 months, CM Photographic generated nearly $40,000 in revenue directly from a $600 advertising investment on Facebook. Of the Facebook users who were directed to CM Photographic website from the ads, 60% became qualified leads and actively expressed interest in more information. http://static.ak.fbcdn.net/rsrc.php/zD/r/2xon6QBONrZ.jpg I have found [Facebook Ads] SO effective. My business wouldnt be anywhere close to where it is today if it werent for Facebook, and the ads campaign. Chris Meyer, President From the information given, Facebook Ads makes it easy and cost-effective to quickly set up and manage your campaign. G5 found success setting up a series of Facebook Ad campaigns targeted to college students at 21 campuses prior to Summer break for StorQuestself-service storage facilities. Real-time suggested bids for our auction-based system provided guidance that enabled G5 to hone ad effectiveness based on their various targeting filters (age, college level and location). The results from StorQuests Facebook ad campaign were one of their highest performing online advertising efforts: Over 50% increase in total rentals versus prior year at the same store. 10% conversion rate from visits originating from Facebook Ads. On par with Google AdWords on a cost-per-lead and cost-per-customer basis. $1.25 CPC delivered $10.25 cost-per-lead. When you have a broader presence on Facebook with Facebook Pages or Facebook Events plus ads for instance, you can turn your advertising message into a trusted referral by including content from a users friends who are already affiliated with your products. ANA took this approach by creating a Facebook Page to acquire interested users for on-going messaging opportunities and developing a compelling advertising campaign. ANA used a creative grouping of keywords to target advertising to users specifically interested in traveling and Japanese culture and developed ad creative that resonated with their audience. Average campaigns for ANA result in CTR of 8 12%. Facebook Ads resulted in a 25% CTR. Conversions resulted in positive ROI which is unique for ANA considering their product is not an impulse purchase for most people and Japan is not traditionally seen as a leisure destination. If the company is running a Facebook Ad Campaign, they can choose to target Social Actions in their campaigns. With this feature enabled, those people who fan the Page may see the Ad listed among their News Feeds. Companies can also use the Facebook messaging system to communicate with their fans. The advantages and disadvantages of Facebook advertising method Advantages of Facebook advertising method Facebook Advertising. The popularity of facebook has become the top social network while its advertising is truly a goldmine for advertiser to use it as the facebook player owned over 39 billion page views a month and 400 million active users, its really a huge traffic source for firm to advertise their goods and service ,just like the way of there is a market ,supply will occurs when there is demand. The huge profit of Facebook advertising to internet marketing specialists and online advertisers is the social networking websites massive user base. In February 2010, Facebooks is celebrate of having 400 million active users from all around the world and the figure is still growing quickly. According to figure shows that the average Facebook user spends around 55 minutes a day on this social networking website.this is a positive symptom for the firm to advertise their goods on facebook as there are higher possibilities to let user to notice their ads. Highly Targeted Online Marketing Campaigns, Facebook advertising offers social media traffic instead of using typical tradisional search traffic. The new type or searching had leads to a different demographic targeting options, along with searching by unique keyword system. Facebooks advertising platform operate in a certain area or products that are designed for a specific age range. The facebook advertising media ,makes nine different ways to target audiences which are Location, Age, Gender, Keywords , Education, Workplace, Relationship Status, Relationship, Interests, Languages. All these are important to firm as they get to know which kind of consumer they are targeting . Customer Reach 400 million customers (100 million mobile users) cannot be ignored. Yes, there are more Google searches that are being done and one could argue that Google Ad words can reach more but with usage time on social media channels continuing to soar, the customer reach for Facebook advertising is monumental and needs to be utilized. Increased Targeting Because of its ability to dissect and segment customer information, Facebook has the ability to offer increased targeting for their advertisers. If you would like to only target women, ages 25-35 with a college education who live in Glendale, California, then you can do that. Similary when someone changes status (married, single, engaged) they move into new markets, making them more attractive to target. CPM or PPC Option Most ad networks only offer one or the other. Facebook allows you to determine whether you are more focused on exposure and awareness (CPM) or focused on conversion and providing more information (PPC). You must understanding your audience first, but it is nice to know that the option is there. Successful with Local Clients With the ability to target locally very precise, companies and services that are looking for local or regional clients can reap benefits from the Facebook advertising system. Disadvantages of Facebook advertising method Low Conversion Rates for eCommerce People are using Facebook to talk with their friends and socialize and rarely are thinking about buying something when they log into their Facebook account. This creates issues when companies are focusing on click through rate and high (>2.5-5%) conversion rates. Weird, Irrevelant Ads One thing that Facebook has continued to try and crack down on is advertising campaigns that make their way into the system that are irrevelant and are, at times, off putting to users of the system. Free giveways, rewards programs and humor sites have continued to flood the system, giving the ads less relevance when the consumer is viewing them. High PPC Cost for Niche Markets Marketers and bloggers have complained that PPC costs for niche markets, that would normally provide a low cost, are similar to pricing for general terms and demographic targeting. Facebook will need to continue to optimize their pricing model to make sure niche markets like chicago wedding photographers can afford to use this engine to attract traffic to their site. Costs-per-click tend to be higher than other companies for popular niches. Not as versatile as Google, for instance, with no suggestion of keywords. You really need to know your market to make conversions. These users are not on Facebook to buy. There are there to socialize. On the other hand, when someone types in size 8, Calvin Klein, white skinny body jeans into a search engine, she wants to buy. Someone on Facebook talking about or interested in designer jeans is not necessarily interested in your ad to sell them jeans. Facebook is more private in the sense that people keep to themselves, and trust their group or clique. You have to bother people while they are doing something they enjoy, like looking at Grandmas photos or exchanging recipes with girlfriends. This is called interruption marketing and is not always seen in a positive light. FB is not a direct sales venue. You need to understand how a sales funnel works to build trust to get leads rather than sales on the spur of t he moment. Can consume resources and waste a lot of money. With Adwords, it is possible to test ads by showing two similar ads to everyone. This is apparently not effective on Facebook because you are not targeting whole countries. And many internet marketers say it is too costly to experiment. Users complain that ads are not relevant to their interests so they have no reason to even go further. Improvement for facebook advertising method IQ Tests Ads IQ tests are by far the most popular advertisement scams on Facebook. While browsing the Facebook social network, youre sure to have come across ads that display the fake IQ test results of your friends or celebrities. In a pure case of I know they arent smarter than me most Facebook users are baited into falling for the IQ test advertisement scam. These ads are made to fit well into the design of Facebook, but once clicked; this scam will redirect you to another website where all of the scamming will begin. Ironically, by clicking the link of this advertisement scam, youve already failed the real IQ test. These ads will have you answer a list of seemingly legitimate questions, but in the end, they sink their teeth in for the real scam. In order to see the results of your IQ test, youll have to sign over your first born child submit your cell phone number and will be charged as much as $20 a month. Nice going smarty pants. Dating Ads Facebook is plagued with thousands of ads with scantily clad, well endowed, and playfully slutty women that happen to be single, and by sheer coincidence live in your hometown. Dating advertisement scams usually say things like Lonely, 18 (21), and single, Im bored, half naked, and looking to get completely naked tonight or other messages that should immediately trigger your brain with a scam alert; if all the blood in your body hadnt escaped from your brain to gather in another area. These ads are nothing but dating site scams and youll be out of cash just to receive teases on another site. To publish to people who have liked your Web page, Open Graph tags must be added to the Web page. The required Open Graph tags for publishing can be found. Once added, you can publish via our interface by clicking on the admin page link to the right of the Like button.( link only visible to the admins defined via Open Graph tags on the Web page). The best pratices for publishing is we found that involving emoational topics, passinate debates, and imprortant storts event have the activity of other stories. Status updates which ask simple question or encourage a user to like the story which haven given and stories publisher in the early morning or later evening have higher engagement. Banner advertising method C:UsersYonGDesktopasdasdasdad.png The Arrow showing the banner advertising method http://www.heybannerbanner.com/client_folders/CAGERAGE/CAGERAGE1b_300x250.gif A banner ad is an image shown on a webpage for advertising purposes. Along with animation, contemporary ad banners often use simple forms of interaction as a lure, taking advantage of plug-ins such as Flash and Shockwave to create banner-based games. As you can see, advertisers came to the conclusion that banner ads were not as effective as full-page magazine ads or 30-second TV commercials. At the same time, there was an incredible glut of advertising space, thousands of sites had a million or more page impressions available per month, and companies like DoubleClick began collecting these sites into massive pools of banner-ad inventory. The economic principle of supply and demand works the same way on the Web as it does everywhere else, so the rates paid for banner advertising began to plummet. Undoubtedly you know what banner ads are; youve seen innumerable ones as youve surfed across countless websites. You may have already clicked on a number of them. Banner ads take different shapes and sizes, and many forms and styles, but they share a common goal: attracting visitors! Banner ads usually contain graphics, sometimes they are entirely text and others they use graphics and text. The main idea of a banner ad is to present an interesting idea to the surfer and have them click on it for more information, leading them to the advertisers site. Banner ads come in many sizes, the most popular, is a full banner (468 x 60), but all styles are used. Some people claim you should stay away from using full banner ads as they are already so common that most surfers avoid them. Obviously placing banners that advertise your site on other websites costs money. There are several ways of paying for this type of advertising. You may pay per click on the banner; per thousand clicks; per sales to visitors directed to you, or another form. How much banner ads work for you will depend on a variety of things? Where you place the ads, how relevant the sites hosting the ad are to your site; what your ads look like, how appealing they are; how clear they are about what you are advertising, etc. Placing the ads on sites related to yours is vitally important, i.e. people surfing for watches will probably not be interested in an ad for parachutes. Your ads should be attractive, preferably animated, clear and to the point. They should be advertising a specific product or service, not just the name of your site. People who click on the ad should be able to find the product or service in question with relative ease. Ideally, the ad should lead directly to it. The advantages and disadvantages of Banner advertising method Advantages of using Banner advertising method Get a structured and well thought out campaign advantages of hiring a banner advertising agency to conduct your campaign is the fact that your campaign will be in the hands of the professionals and therefore it will be conducted in a sensible and professional manner. This structured campaign will also lead to better results. You will also save a lot of time when you hire a company such as this. This is because you will not have to spend any time figuring out the ground work. Professionally designed banners and email marketing agencies have professionals that work on the job. Therefore you can be assured that if you outsource your campaign to them you will have banners that are professional looking and catchy promoting your products. You must remember that a banner will be of no use if it cannot grab the attention of the people on that page. Getting your banner advertisement designed by the professionals give you a clear cut advantage as the professionals know exactly what works and what doesnt. Being in the right place at the right time another very big advantage that you have when you hire an online advertising agency to help with your banner advertising is the fact that they know exactly where to place you banner to ensure that you get the desired results. Banners such as these can only be placed on websites that have content similar to what the banner is promoting. Therefore instead of you doing all the research to figure out where you banner can be placed, the agency will do it for you. That way you get to focus on other aspects of your business Low cost is the main thing. Even if the Internet ads can be displayed as very comprehensive compared to other media, it is definitely much cheaper than most. Internet Ad Packages are offered as low as $ 10.00 for a period of one month, or by a set amount of hits, depending on the advertiser you go with. Disadvantages of using banner advertising method Online banner advertising provides a method of getting click through to the advertisers site. The biggest of the online advertising disadvantages, is cost. Banner ads are also being frowned upon because it affects website speed and traffic. Like any other graphics, banner ads take time to load. This and the idea that they create clutter can discourage some visitors. Another of the online advertising disadvantages is that bigger ads catch attention. But not every advertiser can afford bigger ads and oftentimes, the banner exchanges only accept a standard ad size. Finally, some search engines never have or are no longer accepting banner ad placements, relying instead on targeted ads and paid listings. To them, the most important of the online advertising disadvantages is interference with the user experience. For example, Google, the number one search engine, offers a user-friendly interface that relies on contextual advertising. Basically, they put text ads on non-search pages that fit based on content. Using online banner images can really come in handy. Especially if you do not have your own website. You can normally just copy and paste the codes in and have your banner up and running. They are great for websites to. But there are some times when your banner may stop working. If this happens to you then here are a few troubleshooting problems that may solve the issue. The biggest reason why most online banner images stop working is because people make chances to the codes they were given. They chance where the banner links to or rewrite what is in the alt section. Doing this can get your banner codes deleted from their service without warning. This will leave you will a image with a small red x in the middle. You must not chance the code at all to keep the image working. A simple solution to this is to download the image to your PC and then upload it to your web hosting service. Then you can link your ad to any place you want without fear of it being cancelled. Unfortunately some free site services do not give you this option so you will have to use the codes as they are given to you. You can always create your own link underneath the banner for people to click to if that helps. Another one of those troubleshooting problems can be quite simple. You may not have copied all of the code you were given. Just missing one character can prevent your online banner image from working. Double check to make sure that you got all of the code. Sometimes a banner can get blocked by other java scripts on your site. Your troubleshooting problems could start with you removing other codes off your site one by one to see which one is blocking it. When you find the right one you will then have to decide which one stays or goes. Since not all codes can work on the same page at the same time it will be a little bit of a challenge to find the code that your online banners image does work with. Unless you have lots of different codes it shouldnt take you long to find. It could be a easy as the banner site that you used have either went offline or experiencing technical difficulties. Check to see if they still exist and if they do contact them with your problem. There are times when you can run into issues of your online banner images working on the web from other computers but not from yours. This is one of those troubleshooting problems that can be confusing. There could be several reasons why this may occur. You may just need to update your java software to the latest version. There could be spyware that is blocking the code from coming up so scan your PC with the protection you are using and with an online service you trust. If you decide to rent the help of a professional, a freelancer or a company for the production of your site and /or advertising for your product or service, of course it costs more than if you did it yourself. For more information logon to www.tried-tested-marketing-strategies.com .While the costs can advance an initial disadvantage, the results in the long term may in fact be very beneficial if you have the right people to work with. Improvement of using banner advertising method Using banner advertising effectively and to create a banner ads isnt all that difficult, you just need to know what to do right? For those of you who dont know this marketing method: its a paid marketing method to promote your business or product by means of placing a banner advertisement on other websites. This could either be a banner exchange, or you simply pay another website to have your banner placed. It is a very powerful and effective method if you know how to design a good banner ad. Lets take a closer look. Using Banner Advertising Effectively 3 Golden Rules For Effective Banner Ads Golden rule 1. Whats the benefit for your customers? Effective banner ads will always communicate the main benefit(s) to your prospective clients. If your product makes people loose weight for instance, then its obvious to make your headline something like: Loose 10 Pounds In Just One Week! Banner ads will have to include the benefit of your product or service in the main headline. Communicating benefits to people gets your attention. Effectively implementing banner advertising generates a much higher click through rate. Golden Rule 2. Graphics are not as effective as text! When using banners for advertising, you also want the headline of the banner ad to stand out. Make the headline (thus the benefit of your product or business) in big bolded letters. I always use the Arial font for my effective banner ads. This font is easy to read from computer screens. Using banner advertising effectively means that you also need to include another 2-3 lines of text to the banner. Perhaps you can mention some extra benefits or additional info about the service, product or business. Check out the site you are going to banner advertise. Golden Rule 3. Include instructions for your prospects. Tell them what to do next!A lack of communication in banner ads will make your campaign fail. If you want to start using banner advertising effectively, a banner ad MUST include a Call-2-Action. Instruct your audience what to do. Include text that tell people what to do such as Show Me Now, Visit Us Now or Show Me The Biz. It will make the click through rate go up and so will the conversions to sales, generating more profits for you. Of course there are many more golden rules to follow for effective banner ads, but the above 3 are the most important for using banner advertising effectively. Using the method of advertising with banners and creating banner ads that are effective is just one method of marketing to advertise your business and to drive traffic to your website. Let me show you where you can see all the other 50 or so proven and powerful marketing methods, strategies tips and tricks to market virtually any product or business online. Pop-up advertising method A pop-up ad is an ad that pops up in its own window when you go to a page. It obscures the Web page that you are trying to read, so you have to close the window or move it out of the way. Pop-under ads are similar, but place themselves under the content you are trying to read and are therefore less intrusive. http://static.howstuffworks.com/gif/web-advertising-popup-ad.gif http://static.howstuffworks.com/gif/web-advertising-popup-ad2.gif A typical site with two pop-up ads that appear on top of the home page A pop-up ad is a pop-up window used for advertising. When the program is initiated by some user action, such as a mouse click or a mouse over , a window containing an offer for some product or service appears in the foreground of the visual interface. Like all pop-ups, a pop-up ad is smaller than the background interface windows that fill the user interface are called replacement interfaces and usually resembles a small browser window with only the close, minimize, and maximize options at the top. A variation on the pop-up ad, the pop-under , is a window that loads behind the Web page that youre viewing, only to appear when you leave that Web site. Pop-up and pop-under ads annoy many users because they clutter up the desktop and take time to close. However, they are much more effective than banner ads. Whereas a banner ad might get two to five clicks per 1,000 impressions, a pop-up ad might average 30 clicks. Therefore, advertisers are willing to pay more for pop-up and pop-under ads. Typically, a pop-up ad will pay the Web site four to 10 times more than a banner ad. That is why you see so many pop-up ads on the Web today. Pop-up windows come in many different shapes and sizes, typically in a scaled-down browser window with only the Close, Minimize and Maximize commands. There is a strong resentment by some Web surfers towards pop-up ads. Marketers often do not realize the ill-will generated by pop-ups because it is easier to click the close button than send an email to complain. What can often be seen is an above-average click-through rate, although some of this can come from false positives, unintentional clicks when the pop-up gets in the way of the desired target. Advertisers can get a better picture of the effectiveness of pop-up advertising by paying attention to conversion rates and return on investment (ROI). Pop-up ads are not popular with the average Web surfer, and there are several products that disable them, such as Pop-up Stopper, Pop-up Killer, and Pop-up Annihilator. One thing to look for in such a program is the ability to differentiate between user-initiated pop-up windows and others, because many other applications (such as Webcast s, for example) make use of pop-up windows. If a pop-up stopper utility cant tell the difference between a pop-up window that the user has requested and an unsought pop-up ad, the program may cause more problems for the user than it solves. The advantages and disadvantages of pop-up advertising method Advantages of using pop-up advertising method they offer the example of Web giants like Yahoo! and Google Inc. who also offer their users pop-up ads. The site owners cite this precedent as justification